How to earn the most in the least amount of time!
Round / Route Book
Vital information if you want to be a success
The Early Challenges - Just get over it !!!
If you know the worst you can expect in the first few weeks of starting your retail you will be well placed to deal with it. All of us have overcome the following challenges and you have the same choice if you are to succeed!
You would prefer to drive 5 miles from home to a place where “you just know” the products will sell very well. TRUTH-
When you deliver or collect you see other distributors (Kleeneze or other companies) and it puts you off ! TRUTH-
The weather. We have changeable weather in the UK (sometimes within 5 minutes!) Whatever the conditions an excuse is available for not putting your catalogues out. TRUTH-
People don’t leave their catalogues out or they throw them away. TRUTH-
Wet catalogues. These tend to be very wrinkly once dried over radiators etc… it is best to discard these! TRUTH-
Shredded or scratched plastic bags. TRUTH-
You have a poor set of orders from a collection. TRUTH-
Retailing to Your Customer Base
After your first 4 weeks ,you must go back to where you started and repeat the same houses again. This time it will be easier as you have already crossed off the troublesome houses and you will start to be recognised. This is the start of you establishing your reliability.
After a further 4 weeks, go back and repeat the process one more time. This means you will have done 3 drops on a 4 week cycle. After 3 full cycles you cross off ALL the houses that have never looked at your catalogues. Doing this will reduce your workload by about half, at this stage you can blanket drop new areas if you wish or concentrate your saved time on the recruitment .
Now repeat the process for a further 3 cycles, only delivering to your customers and people who have looked at least once at your catalogue. After 6 cycles you cross off every house that has not ordered, this is your customer base.
Word of warning!!! Do not be tempted to short cut to this stage. Many people will place their first orders on your fifth and sixth drop.